beverage industry

“Food and Beverage Industry News Bulletin”

By |April 19th, 2017|News Flash|Comments Off on “Food and Beverage Industry News Bulletin”

1.Nestlé India & Paytm Mall team up for Maggi Masalas of India promotion

In a first-of-its-kind association, Nestlé India has collaborated with Google and Paytm Mall to roll out an exciting new promotion for the launch of Maggi Masalas of India, the new variants of Maggi Noodles.

Inspired by the regional cuisines, the range will cater […]

Food & Beverage Industry News Bulletin

By |April 5th, 2017|News Flash|Comments Off on Food & Beverage Industry News Bulletin

1.Parle Agro introduces Frooti Fizz, supported by communication campaign

Parle Agro launched Frooti Fizz, an extension of its flagship brand Frooti. With the objective of widening the existing Fizz portfolio, the launch was supported by an integrated communication campaign, FrootiGoFizzy, which sought to refresh the fruit plus fizz category it created in 2005 with the […]